Nine Advanced Technologies that Make HyperIntelligence Magical

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At MicroStrategy World 2020, we saw lines out the door for sessions related to HyperIntelligence, a breakthrough technology that overlays actionable enterprise data on popular business applications to help users make smarter, faster decisions.

Over and over again, we heard customers saying HyperIntelligence was like magic. And what our customers have been able to do with it is amazing.

Paradoxically, achieving magical simplicity is one of the hardest things to do. In technology, to make things simple for a user requires the software to intelligently do all the work on their behalf. The ease and simplicity of HyperIntelligence is underpinned by decades of intellectual property and craftsmanship in the MicroStrategy platform including:

1. Enterprise Semantic Graph: The more people you empower with data, the more important it is to ensure that the data is trusted and represents enterprise definitions.  The Enterprise Semantic Graph provides consistent data definitions, while also making it easy to leverage data you already have in documents and dashboards to build HyperIntelligence Cards.

2. Workstation: After seeing HyperIntelligence in action, people always ask, "How hard is it to create a card?" My nine-year-old son, Zain, built a card in just a few minutes using Workstation.

3. Security: When making data available to so many users, you often need to have precise security control over which data and cards each user can see. Our platform has ACLs, so that the right users see the right cards, as well as data row level security, so that users see the right data. Certification is also factored in, so that only certified information gets out to users.

4. Authentication: You may be surprised to hear that the majority of non-analytics users don't even think to log into an analytics system. We have authentication and SSO capabilities that ensure users can always be authenticated to the system without having to manually log on.

5. Open APIs: The core value of HyperIntelligence is that it integrates into the popular tools that employees use every day. Our open APIs allow us to integrate with popular tools such as Chrome, Edge, and Office to bring HyperIntelligence to everyone.

6. Scalability: Speed is at the essence of HyperIntelligence. The high performance HyperIntelligence card object model is optimized for sub-second response times and leverages in-memory cubes to provide responsiveness, even if the underlying databases or applications are slow. A key differentiator for MicroStrategy has always been its enterprise scalability, which is essential to scale out to every user in your organization.

7. Data connectivity: One of the most powerful things about HyperIntelligence is that it can bring data from multiple sources and applications and expose it in the application the user is currently in. Our broad data connectivity provides the ability to bring data from multiple sources and applications and augment almost any given application (for example, augmenting Slack). This requires the ability to connect to every key enterprise source across relational, big data, cloud OLAP, applications, Excel, and more.

8. Rapid deployment: The MicroStrategy Cloud allows prospective and current customers to get up and running with HyperIntelligence in a matter of hours. Click a few buttons to deploy a MicroStrategy environment in Azure or AWS, create a data set (an Excel sheet is fine, too), build a HyperIntelligence card, and share it.

9. Mobile platform: For a decade, MicroStrategy has been the leader in mobile analytics. Over these years, we've learned a lot about what our customers need to deploy mobile analytics at scale including offline support, caching, security, development for both iOS and Android, optimization for touch, and support for camera hardware and mobile integrated databases. HyperIntelligence for Mobile leverages years of expertise in mobile analytics to put your enterprise in your pocket.

As you can see, it takes a lot of advanced technology to deliver insight that is trusted, secure, consistent, and nearly instantaneous to every employee in an enterprise. At MicroStrategy, we've been building toward this for 30 years - laying the groundwork to make HyperIntelligence a technology that is indistinguishable from magic.
To learn more about HyperIntelligence, visit our website or request a pilot.

Saurabh Abhyankar is Executive Vice President Marketing at MicroStrategy.